Gulliver’s is a family-run business, established in 1960, when founder and Chairman Mr Gabe Harding - who comes from a family of renowned butchers - had his own butchers shop based in Bedminster, Bristol. One day, one of his largest customers mentioned they were off on holiday and wouldn’t require their meat order the following week. Gabe questioned where they were going and how they would get there. It transpired the customer was renting a car and having heard the price, Gabe thought to himself, “I could do that”.
Over the weekend Gabe’s family car was sold, two Ford Anglias were purchased and an additional phone line was installed to take calls for his new car hire business. Rental prices started at just 17 shillings and 6 pence for an evening hire and £1 and 15 shillings for the day.
Today, three generations work within the business; Gabe is supported by his sons, Philippe Harding (Managing Director), Nic Harding, (Director) and his grandson Oli Harding, (Operations Director).